
- Client
- Ascensores Cemar
- Year
- 2018
- Duration
- 6 months
The challenge
Cemar is a family business dedicated to the installation and maintenance of elevators and hoists located in Hospitalet del Llobregat, Barcelona. After 20 years working around Catalonia, they decided to take the step and digitize their company, since it did not have any kind of presence in the digital environment. They wanted to automate a conversion funnel that would make them grow, be more known and get leads on a regular basis.
The solution
For this, I developed a corporate website using Wordpress and using technologies such as Matomo or Google Tag Manager began to measure all web traffic. At the same time, objectives were set on the page that allowed improving segmentation to finally create SEM campaigns and automate customer acquisition.
