
- Client
- CapTotal
- Year
- 2018
- Duration
- 2 years
The challenge
Car Land is a driving school located in Parallel, Barcelona. At that time, larger driving schools with a strong presence in digital media were taking the vast majority of students and added to the examiners' strike, they needed to start generating clients.
The solution
It was my first Web project together with Cap Total, and it consisted of creating a corporate website with Wordpress that was fully optimized and with very good SEO results. Together with different SEM strategies such as Display and Video campaigns on different platforms, it was possible to consolidate the brand and start generating customers in an automated way.
