
- Client
- CapTotal
- Year
- 2018
- Duration
- 2 years
The challenge
Cap Total is a company dedicated to professional road training. Taking courses for professional drivers of both truck and bus. In addition, it is the parent company of Car Land.
The solution
Being this together with Car Land my first projects in the field of web development, this consisted of the creation of a corporate website using Wordpress and designed according to the branding of the company, which, together with audience segmentation via Analytics and its subsequent use in SEM campaigns in Google Ads, would allow the automatic generation of potential customers as well as strengthen its corporate image. A complete redesign was underway in 2021.
